Trademark
What Is a Trademark?
A trademark is a unique symbol, name, logo, word, design, or combination that distinguishes your business, product, or service from others in the market. It acts as your brand’s legal identity, ensuring no one else can misuse or replicate your brand assets. A registered trademark gives you exclusive rights, enhances brand recall, and protects your intellectual property from infringement.
In today’s competitive world, having a trademark is essential for building trust, gaining customer confidence, and safeguarding your business legally. Whether you’re a startup, a growing company, or an established enterprise, securing a trademark is one of the most powerful investments you can make in your brand.
Trademark Registration
Trademark Registration gives your brand a legal shield that prevents others from copying or misusing your name, logo, slogan, or design. The registration process involves filing an application under the appropriate class, submitting supporting documents, and responding to queries from the Trademark Registry. Once registered, your trademark becomes your intellectual property, legally enforceable across India.
At Legato Associates, we streamline the entire registration process—from documentation and class selection to filing and follow-ups. Our team ensures your application is complete, compliant, and strategically crafted to reduce chances of rejection. We also monitor the status of your application until you receive your Certificate of Registration.
Trademark Search
A Trademark Search is the first and most crucial step before filing a trademark application. It helps identify whether an identical or similar mark already exists in the registry. Conducting a detailed search saves time, avoids future objections, and reduces the risk of legal disputes with existing brand owners.
Our legal team performs a comprehensive search across all trademark classes to ensure your brand name or logo is unique and eligible for registration. We provide a full search report, similarity analysis, and recommendations to help you choose the best and safest trademark for your business.
Respond to TM Objection
Trademark objections are common and often occur due to similarity with existing marks or improper documentation. Responding to an objection requires deep legal understanding and a strong reply supported by evidence, legal provisions, and case precedents.
Legato Associates drafts well-structured, legally sound responses to ensure your trademark application proceeds without rejection. We carefully analyze the objection, gather supporting documents, and present arguments that strengthen your case before the Trademark Examiner.
Well-Known Trademark
A Well-Known Trademark enjoys protection beyond the registered classes and is recognized widely by consumers. Obtaining this status gives extraordinary protection against misuse, dilution, and false association, even in unrelated industries.
Our experts assist in preparing the extensive documentation required to apply for Well-Known Trademark status, including proof of market presence, brand reputation, advertising reach, and legal history. We guide you through the legal standards and ensure your application meets all criteria set by the registry.
Trademark Watch
Trademark Watch helps you keep track of newly filed marks that may be similar to your own. This service protects your brand from infringement and unauthorized duplication by monitoring the registry regularly.
We provide continuous monitoring, alerts for conflicting marks, and legal support to file oppositions when required. With our Trademark Watch service, you can safeguard your brand identity proactively and avoid costly disputes in the future.
Trademark Renewal
A registered trademark is valid for 10 years and must be renewed to maintain legal protection. Failure to renew may lead to removal of your trademark from the registry, leaving your brand vulnerable to misuse.
Legato Associates handles timely renewal filings, documentation, and follow-ups to ensure your trademark continues to enjoy uninterrupted legal protection. We notify you before renewal due dates and complete the process efficiently to avoid penalties or lapses.
Trademark Assignment
Trademark Assignment involves transferring ownership rights from one party to another. This may occur during mergers, acquisitions, licensing, or business restructuring. A valid assignment ensures the new owner has full legal rights to use and protect the mark.
Our team prepares assignment deeds, files the necessary forms, and completes the recording process at the Trademark Registry. We ensure the transfer is legally enforceable and hassle-free, protecting the interests of both parties.
USA Trademark Registration
Registering a trademark in the United States gives your business global protection and enhances international credibility. The process involves filing through the USPTO, submitting specimens, responding to office actions, and maintaining your trademark regularly.
We assist Indian and international clients with complete U.S. trademark services—search, filing, office action reply, and renewal. Our experts ensure compliance with USPTO standards and handle the process seamlessly, from application to approval.
International Trademark (Madrid Protocol)
The Madrid Protocol allows you to protect your trademark in multiple countries with a single application. This is the most efficient way for businesses to expand their brand globally while maintaining centralized management.
Legato Associates helps you file international trademark applications, choose member countries strategically, and manage responses from different trademark offices. We provide end-to-end support to secure your brand across borders.
Trademark Class Finder
Choosing the right class determines the scope of protection your trademark receives. Incorrect class selection can lead to rejection or limited legal rights.
Our experts evaluate your business activities and recommend the appropriate classes under the NICE Classification system. We provide a detailed explanation for each class and guide you to make informed decisions to protect your entire business.
Why Choose Us ?
Expert Legal Team
Our trademark division is led by experienced IP lawyers with a proven track record of successful registrations and objections.
Complete Transparency
We provide clear, step-by-step guidance and keep you updated throughout the registration and approval process.
Strong Legal Protection
Every application is drafted with legal precision, reducing chances of objections and strengthening your IP rights.
National & International Filing
From India to the USA and Madrid Protocol countries, we handle global trademark registrations seamlessly.
End-to-End Support
Search, filing, objection reply, opposition filing, renewal—everything under one roof.
Fast & Hassle-Free Process
We ensure timely filing, follow-ups, and compliance with all trademark regulations.
Frequently Asked Questions
Trademark registration typically takes 8–18 months, depending on whether objections or oppositions arise during the process.
Yes. You can use ™ immediately after filing your application. You can use ® only after receiving the registration certificate.
An objection is not a rejection. Our lawyers draft a strong reply, present arguments, and help clear the objection.
A registered trademark is valid for 10 years and can be renewed indefinitely.
It is recommended to trademark both your brand name and logo to get complete protection.
Yes. Through the Madrid Protocol, you can register your trademark in multiple countries with one application.